NEW YORK--(BUSINESS WIRE)--Sept. 11, 2000-- ActBig(TM) (www.actbig.com), a leading e-commerce enabler powering dynamic transactions for businesses and organizations, today introduced Version 2.0 of its GroupBuying application.

GroupBuying is recognized as one of the fastest growing ways of purchasing products and services online today. The enhanced application features an improved user interface, giving partners in the ActBig Network the ability to easily implement a customized GroupBuying solution that blends seamlessly with their own brand and business.

Among Version 2.0's most popular features is the ActBig GroupBuying Wizard, which allows any business, organization, or association to implement a customized GroupBuying application, in as few as 15 minutes. ``This tool enables all types of Web sites to partner with ActBig for free, select their own 'look and feel,' choose which product and service categories to display, and tailor the precise business rules governing GroupBuying transactions. ActBig then develops, deploys and hosts the application, sharing the commissions on each transaction,'' said Steve Tsai, co-founder and CEO of ActBig.

The ActBig GroupBuying application provides businesses and organizations of all types and sizes access to the rapidly growing ActBig Network, currently comprised of over 170 sellers and more than 40 partners that have implemented GroupBuying. Providers of products and services, such as Bally's Total Fitness, CD Universe, and BabyAge, offer consumers and businesses access to more than ten million product and service offerings. Some examples of partners that have implemented GroupBuying on their Web sites and are currently generating transactions include FreeAgent.com, AudioVideo 101, TechnologyWorks For Good, and SeniorGlobe. Together, these partners are connected through the ActBig Network.

``The earlier version of GroupBuying provided several valuable insights,'' said Dan Infanti, Chief Marketing Officer of ActBig. ``A recent survey revealed that 90% of the buyers joining an ActBig-powered GroupBuy 'spread the word' to at least one other person. This 'viral' dynamic significantly reduces customer acquisition costs. In the same survey, we learned that 50% of the buyers who joined an ActBig-powered GroupBuy returned at least three times to check on its progress and 20% actually returned five times.''

The GroupBuying application, which runs an Oracle Enterprise 8i database, is powered by Sun Enterprise hardware, with Veritas High Availability and an LSI MetaStor E4400 Storage Area Network, each selected for reliability and scalability. The middleware platform is powered by Java Servlet technology, enabling real time upgrades to the business logic, along with a sound foundation for building complex distributed systems. Other production modules include XML order transfer, secure administration tools, detailed server reports and bulk uploading. The entire system is hosted at Globix Corporation (NASDAQ: GBIX - news), a Tier One provider of advanced Internet services. Globix Co-Location provides ActBig with protected space, reliable connectivity and full redundancy.

About ActBig

ActBig(TM) (www.actbig.com) is a leading e-commerce enabler powering dynamic transactions for a wide range of businesses and organizations. The company's flagship offering includes a variety of GroupBuying products each developed, deployed, and maintained to meet the needs of our partners. The ActBig Network currently comprises over 200 partners and connects millions of buyers with millions of products and services.

ActBig is a venture-backed company based in New York City. The company's investors include Ascent Venture Partners, Millennium Technology Ventures, and NeoCarta Ventures. ActBig was seeded by Jeff Arnold, CEO of Healtheon/Web MD (NASDAQ: HLTH - news) and Bert Ellis, Chairman and CEO of iXL Enterprises (NASDAQ: IIXL - news).

EDITORS NOTE: Screenshots capturing a GroupBuy in action are available on request.


Contact:
ActBig, New York
Leslie Leibowitz
T. 212/284-3434
F. 212/284-3460
lleibowitz@actbig.com
or
Blinn PR, New York
Steven Blinn or Mark Donovan
T. 212/675-4777
F. 212/675-5557
steven@blinnpr.com or mark@blinnpr.com
or
BabyAge.com, Inc
Jack Kiefer
T. 201-223-8500
F. 201-223-7907
jkiefer@babyage.com
Back to About BabyAge